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CFP®, CMFC®, RFC, Richard Allison Johnson Invest Successfully and Protect Your Assets : How to Match Your Investment Plan with Your Life Goals
Book Description In this witty, eye-opening guide, Certified Financial Planner and Chartered Mutual Fund Counselor Rick Johnson shares his no-holds-barred approach to investing. Drawing on more than twenty years of experience in financial...
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James R. Couper Process Engineering Economics (Chemical Industries)
Book DescriptionThis text/reference outlines the fundamental concepts and strategies used to perform effective financial studies and economic assessments for informed management decisions in industry, illustrating approaches to prepare capital cost...
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John O'Shaughnessy Persuasion in Advertising
Book DescriptionPersuasion in Advertising seeks to explain how advertising works and sets out the strategies for advertizers to adopt for persuasion. Persuasion is often the core of the marketing task and effective advertizing is always persuasive...
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Jan Jagodzinski Youth Fantasies : The Perverse Landscape of the Media
Book Description In Youth Fantasies , jan jagodzinski explores the meaning of "youth" in postmodern industrialized countries. His approach is decidedly psychoanalytic, drawing inspiration from a Lacanian paradigm as developed by the...
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Mark Linder Nothing Less than Literal : Architecture after Minimalism
Book DescriptionIn Nothing Less than Literal , Mark Linder shows how minimalist art of the 1960s was infiltrated by architecture, resulting in a reconfiguration of the disciplines of both art and architecture. Linder traces the exchange of...
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